What does EXIF stand for?

Exchangeable image file format. It is the standard way a camera stores details such as the date, the device and the settings inside a photo file.

Does removing EXIF data change the picture?

CleanCopy does not redraw the picture by default, and its report says whether the image data matches your original. What can be seen in the picture, such as faces, places and text, stays.

What happens to a RAW photo?

A camera RAW photo cannot be cleaned without changing its image data. Where CleanCopy can read it, you can save a JPEG copy instead. That copy is converted, and your original RAW file is not changed. Some RAW types are not supported yet.

Does CleanCopy change my original?

No. CleanCopy saves a new copy. Your original is never changed.

Guide

How to remove EXIF data from photos on iPhone

EXIF data is the set of details a camera stores inside a photo file. You cannot see it in the picture, but it travels with the file. This page explains what it holds, how to look at it, and how to remove it.

What EXIF data holds

Location: the place where the photo was taken, if the camera recorded one.
Date: when the photo was taken.
Device: the make and model of the camera or phone.
Exposure: settings such as ISO, aperture, shutter speed and focal length.

A photo file can hold other details too, such as descriptions, embedded previews and edit history.

How to see what a photo carries

Open CleanCopy and pick a photo.
The screen shows where it was taken, when, and with which camera.
Below that it lists what else the file carries, including exposure details when the file records them.

Looking changes nothing. Your original is never changed.

Remove it with the Options sheet in Photos

Apple's Photos app can leave some details off the copy you share.

Open the Photos app, tap the photo, then tap the Share button.
Tap Options at the top of the share sheet.
Turn off the details you do not want to send, such as Location.
Tap Done, then choose where to send the photo.

The Options sheet is a good way to leave out the location. It does not give you a list of everything else the file holds, or a report of what was checked.

Remove it with CleanCopy

Open CleanCopy and pick a photo.
Look at what it carries, then tap to clean a copy.
CleanCopy saves a new copy without location, camera and date details, embedded previews, and descriptions and edit history.
Read the report. It lists only the checks that ran, and says what is still there.

Cleaning is free for 5 photos each calendar month. Cleaning without that limit, and up to 20 photos in one batch, is part of CleanCopy Pro.

Which files CleanCopy cleans

CleanCopy cleans JPEG, HEIC, PNG, WebP, AVIF, GIF and TIFF photos, including animated GIFs. A camera RAW photo is handled differently: where CleanCopy can read it, it is converted to a JPEG copy, not cleaned. Some RAW types are not supported yet. Your original RAW file is not changed.

A clean copy does not remove what is built into the picture itself, such as invisible watermarks. See how it works for the full list, and the hidden note explained for one more thing a photo can carry. To take only the location off, see how to remove the location from a photo.

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Questions

What does EXIF stand for?: Exchangeable image file format. It is the standard way a camera stores details such as the date, the device and the settings inside a photo file.
Does removing EXIF data change the picture?: CleanCopy does not redraw the picture by default, and its report says whether the image data matches your original. What can be seen in the picture, such as faces, places and text, stays.
What happens to a RAW photo?: A camera RAW photo cannot be cleaned without changing its image data. Where CleanCopy can read it, you can save a JPEG copy instead. That copy is converted, and your original RAW file is not changed. Some RAW types are not supported yet.
Does CleanCopy change my original?: No. CleanCopy saves a new copy. Your original is never changed.